In a time when attention spans are short and stories travel at the speed of a click, social media has become the most powerful voice of any institution. At Madhav University, we recognize that our digital presence is not just about visibility—it’s about connecting, inspiring, and engaging with our students, faculty, alumni, and the larger world.
I’m Abhishek Meena, leading the digital voice of Madhav University as the Social Media Head. Alongside this role, I also serve in IT Support and contribute actively to digital marketing, photo/video editing, graphic design, and event coverage. My aim has always been to ensure that every post, reel, and story reflects the vibrant energy, academic excellence, and campus culture that defines Madhav.
Platforms I Handle
I manage all official digital handles of Madhav University, creating customized strategies for each platform to ensure wide reach, high engagement, and consistent branding.
1. Instagram
A hub for our youthful, energetic audience—this is where we share reels, event highlights, student achievements, behind-the-scenes content, and everyday campus moments. It’s real, it’s raw, and it’s Madhav’s heart.
2. Facebook
This platform connects us with parents, alumni, and the broader academic community. From convocation ceremonies to scholarship announcements, every key update finds a home here.
3. LinkedIn
Our professional face to the world. I use LinkedIn to promote academic research, faculty achievements, industry collaborations, career success stories, and campus placements.
4. YouTube
Our video library and digital showcase. From annual functions and orientation programs to interviews and documentaries—YouTube helps us tell long-form stories that matter.
5. X (formerly Twitter)
Here, we keep it crisp and timely—announcements, news, quick facts, and live updates go out to keep our followers informed in real-time.
My Mission as a Social Media Head
My core mission is simple:
To build a powerful and authentic digital identity for Madhav University that resonates with people, tells our story, and keeps our audience engaged.
Every festival celebration, workshop, webinar, student activity, or guest visit is an opportunity to showcase the soul of our university. Behind each campaign lies detailed planning, designing, writing, and posting—all tailored to reach the right audience at the right time.
The Impact So Far
Under consistent efforts and teamwork with faculty and student volunteers, our social media performance has grown significantly:
- Thousands of new followers across platforms
- Higher engagement rates on reels and stories
- Strong admission inquiries through digital reach
- Better visibility during national & international events
We’ve turned our platforms into not just information boards, but digital communities.
Beyond Social Media
My work doesn’t stop at posting content. I’m also involved in:
- Managing the university website content updates
- Providing IT support for events, digital classes, and backend systems
- Designing certificates, posters, and digital invitations
- Editing and producing video highlights, teaser reels, and promotional ads
This 360-degree involvement helps me understand how communication flows across departments—and how to make it stronger, smoother, and smarter.
Let’s Stay Connected
Whether you’re a student, alumni, staff member, or someone curious about Madhav University, you can always stay connected through our digital platforms. I believe in building stories, not just posts—and it brings me immense joy when our content resonates with the audience.
Behind the screens and stories, I’m always here—amplifying your achievements, sharing your smiles, and showcasing your Madhav moments.
Together, we shape not just Madhav’s digital presence—but its voice, identity, and legacy for the world to see.
I also coordinate student media teams, mentor interns in digital strategy, and help document university milestones. Every story we share carries the spirit and achievements of Madhav forward.
– Abhishek Meena
Social Media Head | Digital Marketer
abhishek.meena@madhavuniversity.edu.in